The business lessons I’ve learnt whilst singing in a choir
As well as running a marketing strategy support business I also sing in a local vocal group, here in Worcester. It’s a great hobby because it means I get to spend time with a fantastic bunch of talented people, with us all working together to create and deliver...
read moreA 121 interview with Kathy Scott, business owner at Hands on at Work, workplace massage
I have known Kathy from Hands on at Work for a number of years and recently we took the opportunity to sit down and have a quick update where she told me more about how she started the business and how she helps her clients and their employees. Q: What is your own...
read moreWhat my coffee shop experience taught me about teamwork!
I was in my favourite coffee shop the other day waiting for my usual morning pick-me-up; my gingerbread latte. There was a long queue so I had plenty of time to watch the staff at work. It was not going well. The first thing I noticed was that each employee was trying...
read moreWhat is DiSC profiling – and how will it benefit my business and drive sales?
What is DiSC profiling? Well to put it simply, it’s all about organisations getting the right balance of people, personalities and skills. It also enables everyone involved to really see and understand ‘why they do, what they do’. We’re sure you’d agree that in...
read moreWhat has competitive Dragon Boating taught me about business?
Have you ever heard of Dragon Boating? If not, I’d highly recommend you check out some of the online videos and the one I would really recommend is the final of the 500m Open Category at the World Championships in Welland in August 2015 which you can find here –...
read moreHow to get the best use from all those business cards after networking
Have you ever come away from a networking event with a small handful (or even a large pile) of business cards in your pocket? Yep, me too… When you sit down to look through them a few hours (or even a few days) after the event, if you’re lucky some will have a note or...
read moreSix ways to boost your online reviews
There’s no getting away from it, your personal and business profile online contributes significantly to how your potential customers see you. Having first-class reviews about you and your organisation across web and social media sites is therefore, critically...
read moreSpeaking your own language!
I was recently in London with my mum for a little day trip out. We had a great day planned. Catch the train down to London, go and see the poppies at the Tower of London, get in some shopping and lunch and then head to the theatre before a matinee performance of “The...
read moreWhat is your name?….
More and more companies are starting to look into how to personalise their marketing and create individual print or email messages to their clients. After all – the most important word to any person is their own name! Thanks to advances in CRM systems and other...
read morePrepare, Activate & Perfect!
Prepare, Activate & Perfect! There is the famous saying;”If you fail to plan, plan to fail”. Preparing your marketing strategy should cover some key elements. Research – Who are you selling to? Who is your customer? Who are your competitors? What is going...
read moreLocked Up For Charity
JAIL N BAIL 2013 You know when you get a phone call from someone who says - "Would you like to be arrested by the police and locked up for Charity?" and you think - "Hmmm - would I?" Well, I got that phone call earlier this year and the idea of being a prisoner for...
read moreSurvey Request
We often struggle to work out what everyone else is thinking and find ourselves just guessing at how we can best serve them. This means that we promote the wrong products to the wrong people at the wrong time and fail to gain the results we desire. Obviously I could...
read moreChrysalis website goes live
We are delighted that the new Chrysalis Business Support website is now live. We hope that you find all the information on here that you need and we will be adding more news and information over the coming months. We would like to thank Rob March from Beard Creative...
read moreKeynote speaker at event
Jenni Henderson was delighted to be asked to be a keynote speaker at the BNI South West Midlands members day on 6th April. The event which was held at Chateau Impney in Droitwich gathered together over 100 networkers from the local area who were all interested in...
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